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Unique Product or Service
Make sure the company you choose has a unique product or service.  If customers can find the product anywhere, why should they buy it from you.  Make sure it is a consumable product or service, otherwise it is just a sale and there is no residual income which is why you started a home based business in the first place.  Every month you start with no sales.  The power of residual income is that you earn on repeat sales.   No repeat sales mean no residual income.  This process will never make you wealthy.
It must have a reasonable price, otherwise people won't want to buy it.  They must see the value in it, not just you.  If the price is too high you will have a hard time getting people to buy it and your downline will too and they eventually will give up.  The #2 reason people fail in network marketing is they run out of money to invest in their business.  It's much better to have several people doing a little instead of a few people doing a lot.  Although people in some organizations are making large amounts of commissions because the cost is high, this business will eventually fail because its not duplicatable and your attrition rate will be very high.  Remeber to think long term, 15 to 20 years from now.
I don't recommend extremely niche products that are used mainly to treat ailments or clean the air in your home.  You need a broad market to succeed. 
Make sure the company has at least 100 products it sells.  That way you have a better chance that your prospects will like a product and will consume more which in turn will convert into higher commissions for you and your group.
It literally blows my mind how some people see their business as a success by retailing product.   This is OK, especially when you are getting started, but if this is where you receive your main source of income, you will never get rich.  Rich people are rich due to leverage, meaning that many people are selling for them and they get a small portion of every sale.  I want a business I can make at least $15,000 per month and the only way to do that is to have people selling for me.  I would have to sell at least $45,000 to make $15,000 and that's if I'm lucky.   That is a huge amount of money for one person to sell every month.  Not only that,  many companies preach freedom and more time to vacation, spend with our family, etc.  I guarantee you will work yourself to misery doing this, not happiness.
 

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